#99 – Chala Dincoy - CEO & Founder of The Repositioning Expert who’s on a mission to change the world, one elevator pitch at a time.

Chala Dincoy is on a mission to change the world, one elevator pitch at a time.  She is the CEO and Founder of The Repositioning Expert, a division of Coachtactics, and a Marketing Strategist who helps professional service companies change their messaging to attract more decision makers.

Get introduced to Chala on this Manage 2 Win podcast.  Then get your free gift from Chala at www.repositoner.com/gift and register for her powerful October 20th event – www.repositioner.com/differentiate.  Don’t miss this podcast, or her event to help you uncover your unique, most profitable super-niche to help you differentiate your business (because 86% of buyers can’t tell the difference between you and your competitors!).

In her former life, Chala was an award-winning marketer at companies such as Pepsi, Pizza Hut, Frito Lay, Diageo, Playtex and BIC Inc for 20 years. Now she’s a marketing consultant, the author of Gentle Marketing: A Gentle Way To Attract Loads Of Clients, and How To Win Friends the Way Apple Wins Customers. In addition, Chala is a regularly featured expert on major television networks such as ABC, NBC, CBS, Fox, as well as a popular speaker at International conferences.

Having been a purchaser of services in her role as a marketing manager for Tier 1 corporations for decades, Chala is able to help professional service providers to break through the competitive landscape and to get through to the corporate decision makers faster and in a more relevant way. This, in turn ensures a consistent and sustainable lead pipeline as well as a marketing plan that enables accelerated growth.